Facebook & Instagram Advertising

Meta Ads that drive real business results.

We build and manage high-performance Meta ad campaigns that generate leads, drive sales, and scale your brand, with every rupee tracked and optimised.

₹2 Cr+

Managed ad spend

Google Partner

Certified

25+

Brands

7

Markets

2024

Since

01What's in the package

Your Meta Ads engine, fully built out.

01

Campaign Strategy & Planning

Custom campaign architecture aligned with your business goals, audience, and budget for maximum impact.

02Who this is for

Built for businesses like yours.

  • E-commerce brands looking to scale revenue
  • Lead generation businesses (real estate, education, healthcare)
  • D2C brands launching new products
  • Local businesses expanding to new areas
  • App-based businesses driving installs
  • Brands spending ₹50K+ monthly on ads

03Our process

From audit to scale in 4 steps.

  1. 01

    Audit & Research

    We analyse your current setup, competitors, and audience to identify opportunities.

  2. 02

    Strategy & Creative

    We build your campaign structure, targeting, and ad creatives based on data.

  3. 03

    Launch & Test

    Campaigns go live with structured testing to find winning combinations fast.

  4. 04

    Scale & Optimise

    We scale what works, cut what doesn't, and continuously improve performance.

04Under the hood

The infrastructure behind your Meta campaigns.

Pixel architecture, audience engineering, and creative systems, not just boosted posts.

Tracking & Attribution

  • Meta Pixel + Conversions API (CAPI) setup
  • Server-side event deduplication
  • UTM parameter architecture
  • Multi-touch attribution modelling

Audience Engineering

  • Custom audience layering (website, CRM, engagement)
  • Lookalike audience testing at 1%, 3%, 5%
  • Exclusion audience management
  • Dynamic retargeting product catalogues

Campaign Architecture

  • CBO vs ABO budget structure testing
  • Advantage+ Shopping campaigns
  • Dynamic creative optimisation (DCO)
  • Automated rules for bid & budget management

Creative Testing

  • Structured A/B/n testing framework
  • Hook rate & hold rate analysis
  • Thumb-stop ratio benchmarking
  • Creative fatigue monitoring & rotation

Reporting & Analytics

  • Custom dashboards (Looker Studio / Sheets)
  • Cohort-based ROAS analysis
  • Incrementality testing methodology
  • Weekly WoW performance breakdowns

Compliance & Best Practices

  • Ad policy pre-review process
  • Account health monitoring
  • Business verification & domain setup
  • iOS 14.5+ data loss mitigation

05Why TargetAds

Why brands trust us with their Meta spend.

  • Certified Meta marketing experts
  • Data-driven creative testing
  • Full-funnel approach from awareness to conversion
  • Transparent weekly reporting
  • No long-term contracts
  • Dedicated account manager

Free ad account audit

Ready to get started?

Start with the free audit. We will review your account and show you exactly where the opportunity is.

Get a free ad account audit

We will review your live Google or Meta account and show you where the spend is leaking. Delivered as a short PDF within 48 hours. No obligation.