Branding & Identity Design

A brand people remember.

We build visual identities and brand systems that are distinctive, consistent, and built to scale. From logo to full brand guidelines.

₹2 Cr+

Managed ad spend

Google Partner

Certified

25+

Brands

7

Markets

2024

Since

01Full identity package

A complete brand system, not just a logo.

01

Logo Design & Variations

A distinctive logo with responsive variations for every use case, digital, print, and social.

02Who this is for

Built for businesses like yours.

  • New businesses needing a brand from scratch
  • Established brands ready for a refresh
  • Startups preparing for fundraising
  • Companies expanding into new markets
  • Personal brands going professional
  • Businesses with inconsistent visual identity

03Our process

From discovery to delivery in 4 phases.

  1. 01

    Discovery & Research

    We understand your business, audience, competitors, and brand aspirations.

  2. 02

    Concept Development

    We explore multiple creative directions and present initial concepts for feedback.

  3. 03

    Design & Refinement

    We refine the chosen direction with unlimited revisions until it's perfect.

  4. 04

    Brand Guidelines Delivery

    We deliver the complete brand system with guidelines and all source files.

04Under the hood

The craft behind a lasting brand identity.

Construction grids, accessibility standards, and scalable systems, not just Canva templates.

Research & Strategy

  • Brand archetype identification
  • Competitive positioning matrix
  • Target audience persona development
  • Brand voice & tone documentation

Visual System

  • Logo construction grid & clear space rules
  • Responsive logo variants (full, icon, monochrome)
  • Colour system with accessibility contrast ratios
  • Typography scale & hierarchy system

Design Execution

  • Vector-based design (AI, SVG, EPS formats)
  • Print-ready CMYK colour specifications
  • Digital-optimised RGB & HEX values
  • Retina-ready asset exports

Brand Guidelines

  • Do's and don'ts usage examples
  • Application mockups across touchpoints
  • Social media template library
  • Email signature & stationery templates

Digital Assets

  • Favicon & app icon generation
  • Open Graph image templates
  • Presentation deck master template
  • Brand asset management system setup

Quality Assurance

  • Cross-platform rendering tests
  • Print proof review process
  • Accessibility compliance (WCAG colour contrast)
  • File naming & organisation standards

05Why TargetAds

Why brands trust us with their identity.

  • Strategy-led design process
  • Multiple concept options
  • Unlimited revisions until perfect
  • Full ownership of all files
  • Scalable brand system
  • Works across digital and print

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